Fourth Generation Texas Farmer Takes the Reins

by May 1, 2020

We are delighted to report that Tyler Froberg, who first joined our team to run our Veteran Farmer training program, has now taken the reins of the entire Hope Farms operation as our Managing Director.  

At only 28, Froberg’s agricultural bona fides are solid. A fourth-generation Texas farmer, he grew up on his family’s farm in Alvin. His great-grandfather started Froberg’s Farm, which is now headed by his uncle. “My uncle certainly knows how to grow a strawberry,” he said of the farm’s signature offering.

He joined the Army after high school and was stationed at an arms and artillery unit in Washington state, where he worked on a local farm on his days off. 

The end of his tour led him back to Texas, where he worked for Pearland’s Parks and Natural Resources Department, then moved back on his family farm while getting a bachelor’s degree in agriculture at Texas Tech University.  

Tyler was working at Alvin I.S.D., first as farm manager and then as an agriculture teacher, when Recipe for Success founder, Gracie Cavnar tracked him down on LinkedIn. “I wanted him to head our training and veterans program.  As a veteran, a farmer and a teacher, he was a perfect fit for us. All we had to do was convince him,” says Cavnar.  “I loved my job; teaching agriculture to kids was always a dream of mine, and I was getting to do it at my own high school. But after they finally got me out here to see the place, I felt like this is where I needed to be,” Tyler says. It was a natural next step to lead the whole program at the farm.   

We couldn’t be happier! It’s a match made in heaven.